Success is never accidental, and continuous cultivation leads to a comprehensive outbreak.

China National Heavy Duty Truck Corporation (CNHTC) has achieved such remarkable results today, thanks to its comprehensive and profound reforms and evolution in recent years. Under Tan Xuguang's reform ideas, the vitality of its institutional mechanisms has been fully stimulated; On the other hand, China National Heavy Duty Truck Group has always insisted on increasing investment in production and research, and actively building a highly educated and youthful team to pave the way for the sustainable development of the enterprise.

In addition to its bold reforms and visionary strategic layout, China National Heavy Duty Truck Corporation (CNHTC) is also worthy of in-depth learning from the truck industry and even the Chinese manufacturing industry in terms of tactics for tackling overseas markets.

Solidify Quality, Align with International Standards.

For manufacturing enterprises aiming to enter the overseas market, product quality is the most crucial "knock-on effect." China National Heavy Duty Truck Group (CNHTC), as the birthplace of heavy-duty vehicles in China, not only launched the country's first heavy-duty truck in 1960 but also collaborated with international advanced commercial vehicle companies in 1983 and 2009, respectively, to introduce complete vehicle technology, thereby establishing a solid foundation in production and research for CNHTC.

Furthermore, the subsidiaries of CNHTC Group, including the Automotive Research Institute, New Energy Vehicle Research Institute, and Product Test and Inspection Center, are among the first batch of national-certified corporate technology centers and national heavy-duty automotive engineering and technology research centers. With continuous investment by CNHTC, the company now possesses five core advantages: leading bodywork, power systems, transmission systems, electronic control systems, and overall vehicle matching.

Supported by a profound technical heritage and production research capabilities, CNHTC's R&D level and product quality are in line with international standards. It is precisely because of this that China can meet the special needs of the overseas market and continue to be recognized and accepted by foreign users.

Uphold Trust, Timely Delivery.

Users in the overseas market place great importance on the spirit of contract. Any breach of contract could lead to substantial compensation and even cause the collapse of the brand's reputation. With its globally leading flexible production lines and manufacturing processes, CNHTC has significantly optimized production speed. Add to that the standardized assembly processes and optimized workflow, which have greatly reduced production anomalies while ensuring production speed and enhancing product quality.

CNHTC's excellent fulfillment capabilities have continuously and effectively met the delivery needs of overseas customers. It has also maintained strong user relationships and public reputation for CNHTC, earning praise from numerous partners worldwide and showcasing the powerful strength of Chinese manufacturing to the world.

After-Sales Perfection, Channel Soundness.

China National Heavy Duty Truck Group (CNHTC) understands that high-quality products and timely delivery are not enough. To conquer the overseas market, it is necessary to have a sound marketing network, channels, and outstanding front-line service personnel. To date, CNHTC has developed approximately 300 sales and service outlets in over 90 countries worldwide, with more than 400 front-line sales and service staff. It has established nearly 600 service and spare parts outlets in over 110 countries.

The "entire CNHTC family" fighting in the overseas market practices "going in and coming out," continuously deepening market penetration, understanding local customer needs, and combining CNHTC's advanced technology to bring overseas users comprehensive transportation solutions that truly address real pain points.

One Belt, One Road, Deeply Cultivating Overseas Markets.

CNHTC's successive achievements are not unrelated to the benefits of the "One Belt, One Road" initiative for China's manufacturing industry. This is also a core reason why CNHTC can achieve steady growth despite the decline in the global economic environment.

Seizing the opportunities of the "One Belt, One Road" initiative and optimizing overseas layout is another important secret to CNHTC's export success. Of course, CNHTC's achievements in exports, leading the world, also rely on the years of hard work by the entire CNHTC family, achieving tremendous success in product strength, marketing strength, and brand strength.

Feedback to Domestic Market, Realizing Technical and R&D Advancements.

The value of CNHTC's monthly exports exceeding 10,000 vehicles is far from just helping the company generate revenue. Since 2020, many internationally renowned truck companies have announced plans to build factories in China, which will inevitably impact the domestic high-end heavy truck market.

To face challenges head-on, CNHTC's "going out" strategy is of great significance. By expanding into larger markets, participating in international competition, and utilizing global resources, the company can create more profits, reduce risks in single-market operations, and promote enterprise growth and strength. For the Chinese economy, the globalization of Chinese enterprises will drive the development and progress of their industries, providing assistance for the transformation and high-quality development of the Chinese economy, and better serving the new development pattern of "dual circulation."

As a leading domestic heavy truck company, CNHTC wants to achieve further breakthroughs in new technologies and processes. In addition to continuously improving its internal capabilities, the company also needs to go out, face unique needs it has never encountered before, absorb and transform them, and thereby feedback into the domestic market, helping the company achieve comprehensive improvements in brand strength and production research.

Establishing a New Business Card of China's Intelligent Manufacturing for Leading the Way in the Heavy Truck Industry

China National Heavy Duty Truck Corporation (CNHTC) has always been an important indicator of promoting the transformation from Chinese manufacturing to Chinese creation, from Chinese speed to Chinese quality, and from Chinese products to Chinese brands.

In the past, the products produced in China always gave the impression of being sturdy, durable, and cost-effective to people around the world, but they were difficult to associate with intelligence and advanced technology. To achieve sustainable development, Chinese enterprises must reverse the inherent international impression of Chinese products.

China National Heavy Duty Truck Group's outstanding achievements in overseas markets not only demonstrate the direction of "China's Intelligent Manufacturing" through practical actions, but also showcase a new business card of China's Intelligent Manufacturing to the world, reinterpreting Made in China.